To achieve sustainable growth, projects must deliver real value to users.

Dive into our latest report to see how achieving product-market fit, generating stable revenue, and providing real yields can drive long-term growth.

Read the full report here.

Highlights:

  • Narratives, sentiment, and hype can drive short-term interest but are insufficient for long-term growth, especially in bear markets. Projects relying solely on sector narratives or extrinsic rewards may struggle in the long-term as they tend to attract fleeting users.

  • Projects should focus on providing real value to users through tangible benefits like strong use cases and sustainable yields. This user-centric approach keeps users engaged beyond initial hype and fosters loyalty. Ultimately, delivering meaningful value and continuous innovation ensures the longevity of individual projects and fosters a healthier, more resilient crypto market.

  • In this report, we highlight three non-exhaustive ways of delivering “real value”: real demand, real revenue and profit, and real yields.

  • Real demand is demonstrated by participants' willingness and ability to use and pay for products or services without relying on extrinsic rewards. Achieving a strong product-market fit creates intrinsic demand, enabling projects to generate enduring revenue.

  • Real revenue refers to the tangible income generated by a project, often from protocol fees. When combined with healthy tokenomics and low operating expenses, projects can achieve operational profitability. 

  • Real yields in the crypto economy are generated from tangible sources of revenue, and do not rely solely on inflationary token emissions. 

Read the full report here.