Prominent crypto exchange Robinhood has endorsed the dog-themed meme coin Shiba Inu, declaring it a more decentralized token than its major rival.

The California-headquartered crypto exchange shilled Shiba Inu in a tweet today describing how the meme coin moved from a mere joke to a sensation in the crypto sector. Robinhood mentioned Shiba Inu’s origin, linking users to an earlier post that noted that the token’s rise was “one of crypto’s more popular stories.”

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