Binance Labs has announced its investment in Usual, a decentralized stablecoin issuer backed by real-world assets (RWAs), to drive innovation and redefine the stablecoin landscape. Through its $USUAL token, Usual empowers its community by redistributing value and ownership, fostering a decentralized and equitable financial model.



Key Highlights:

Revolutionary Stablecoin Model:

  • Usual introduces a stablecoin collateralized by RWAs, blending the security of real assets with the liquidity and composability of DeFi.

  • This model mitigates banking risks and creates opportunities for shared rewards, governance, and value redistribution.

Community-First Approach:

  • Traditional stablecoin issuers often centralize liquidity; Usual disrupts this model by allocating 90% of $USUAL tokens to users, ensuring value circulates within its ecosystem.

  • $USUAL, the governance token, ties its intrinsic value to the protocol’s revenue model, providing sustainable benefits to its holders.

Support from Binance Labs:

  • Binance Labs, known for supporting transformative blockchain projects, co-led Usual’s Series A funding round.

  • This partnership will accelerate Usual's mission to push the boundaries of stablecoins, emphasizing inclusivity and community empowerment.

Shared Vision for Stablecoin Evolution:

Alex Odagiu, Investment Director at Binance Labs, stated:
“Stablecoins are pivotal in onboarding new crypto users, and Usual’s approach sets a benchmark for innovation. We’re excited to back Usual’s mission to reshape stablecoins and expand the ecosystem.”

Pierre Person, CEO at Usual Labs, remarked:
“Binance Labs’ commitment to transformative projects aligns perfectly with Usual’s vision. Together, we’ll ensure the stablecoin market remains innovative and community-driven.”